With the holiday season approaching, I’ve been analyzing how to adjust our pricing strategies to increase occupancy. Last year, we saw a spike in bookings during the winter festival, but our rates were too low, impacting overall revenue. I’m curious about how others are handling rate adjustments for similar seasonal events.
I’ve found that offering a limited-time promotional rate for early bookings can really boost occupancy during seasonal events. Just last year, we did this and saw a significant increase in reservations. @fiona_b32, have you considered implementing a similar strategy?
, I totally get it. We tried raising our rates during the winter festival last year and it was a bit of a gamble – occupancy dropped at first. But then we introduced a last-minute deal for those who booked within a week, and it really picked up.